Many news outlets reported the high unemployment rate even if there are many job opportunities. But people did not witness this odd phenomenon in the US only.
With this said, entrepreneurs and big companies are relying on recruiters to fill up the vacancies. If you truly think about it, recruiters are like salespersons because they try to persuade people. The latter may influence people to think that it is the best job for them, while the latter convince people to buy things they do not need.
Setting aside the stereotypes, both of them are looking for ways to increase business. They look for opportunities, build relationships and close deals. If you find this idea funny, you should pay close attention to this article.
Identifying Needs
When a salesperson establishes a relationship with a potential customer, she evaluates the advantages of setting up the connection. They assess their company’s own needs and what their clients lack. By doing this, they find ways to benefit everyone involved.
It is the same thing with recruiters. They identify the needs of the company and create job opportunities. Once they find candidates to fill up the vacancies, they will analyze each one to find the person who will fit the role best.
They would also assess the needs of the candidate. They may ask subtle questions to determine if the company culture is right for them. Would it fit their lifestyle? Otherwise, they may end up wasting resources because the newly-hired employee left the company during training.
Lead Generation
The sales process starts with lead generation. Salespeople are always on the search for prospective clients. They continuously bring new customers through traditional advertisement, emails, direct mails, trade shows and more.
In the same way, recruiters are often on the lookout for people who fill in vacancies. They can find them through professional networking sites where job seekers are looking for job opportunities. It is best that you advertise your company brand on these platforms.
Relationship Management
Salespeople do not merely seek and collect leads. They would also pursue them. After they get leads, they would immediately contact these potential customers to start a relationship. This connection will convert leads into customers and new business opportunities.
If a recruiter nurtures a relationship with a passive individual. They may turn into candidates who can fill out vacancies. Eventually, these people will become new hires. They can do this through email, phone calls and social media.
On top of that, a recruiter can still nurture leads, who they may not hire immediately or at all. Doing this will create good relationships and generate more candidates. In sales language, this process is called word-of-mouth marketing.
Conclusion
Finding the right people to fill job vacancies is challenging. But taking the high road in the recruitment process will ensure that your new hires will not leave you in a lurch. These people would also produce quality results compared to those who were half-hazard chosen.
If you are searching for a human resources recruiter, you do not have to look elsewhere. At Start in Recruitment, we understand the significance of hiring the right team. If you want to know more about our recruitment process, call us now!